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Google just told us something important about rankings
Google's Official Guide on How To Improve Your Local Ranking states: "When you reply to customer reviews, it shows that you value their feedback. Positive reviews and helpful replies can help your business stand out"
But taking the time to respond is an easy way to show you care about your customers. And, when prospects see that you care and respond to reviews, they are more likely to buy from you. Google and other search engines think the same.
When you respond to reviews, it also counts as new content, and Google prioritizes websites with fresh content from reputable sources like Google Business.
You have to: Check Google every day for new reviews, Check Facebook for new reviews, Check Yelp for new reviews, etc...Think of what to say, Type professional responses,Do this again tomorrow, And the next day, And the next day...
Who has time for that?
You're running a business. The last thing you need is another daily task. And, if you have a significant amount of reviews, how much would it cost you to hire someone just for doing that?
But not doing it means, you lose rankings.
Each response counts as fresh content (Google loves this)
Response activity boosts engagement (Major ranking factor)
Responding to good AND bad reviews builds customer trust
Google sees you care about customers
Each response counts as fresh content
(Google loves this)
Response activity boosts engagement
(Major ranking factor)
Responding to good AND bad reviews builds customer trust
Google sees you care about customers




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Up to 150 review responses

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